Social media

Accounts run by people who shoot.

Most social agencies cannot make the content. Most photographers will not run the account. We do both, which means what gets posted is shot on property rather than pulled from a folder from 2019.

Social media
What's included

What a monthly retainer covers.

Original content

Shot on property on a regular cadence. Not repurposed, not stock, not the same twelve images rotated.

Strategy and calendar

A monthly plan agreed in advance, so you always know what is going out and why.

Posting and scheduling

We publish. You approve. Consistent cadence without you having to remember.

Community management

Comments, DMs and reviews handled in your voice, with escalation rules agreed up front.

Reels and vertical

Vertical content produced monthly, because that is where the reach is.

Monthly reporting

What worked, what did not, and what we are changing. In plain language.

How it runs

How a retainer runs.

01

Audit and plan

We look at what you have been posting, what performed, and what the account is actually for. Then a three month plan.

02

Monthly shoot

A production day on property each month, batched to produce enough content for the full cycle.

03

Publish and manage

Scheduled posting, community management, and responding to what is happening on property.

04

Report and adjust

A monthly report and a short call. The plan changes based on what the numbers say.

Common questions

Social media, answered

Three months. Social does not show results in four weeks and we would rather not take the work than set the wrong expectation.

We shoot it. That is the point of using us rather than a social-only agency. A monthly production day is included in the retainer.

Instagram and Facebook as standard, TikTok where it fits the audience. We will tell you honestly if a platform is not worth your time.

Comments and DMs yes, as part of community management. TripAdvisor and Google review responses can be added.

Account gone quiet?

Send us the handle. We will look at it and tell you what we would change.